In the bustling neighbourhood of A.S. Rao Nagar, where modern retail and classic tradition coexist, one store stands out for its strong ethnic identity: Narthanasala. Located at MIG A-103, Dr. A.S. Rao Nagar (near More Super Market, ECIL Post) in Hyderabad, Narthanasala brings together rich craftsmanship, heritage weaves and “the ethnic touch”